HIGHLIGHTS | Are you lost? It's not your fault!

HIGHLIGHTS | Are you lost? It's not your fault!

We are guests of many institutions, offices, apartments and buildings every day. These buildings function as a kind of organization, each with its own set of rules. A system that imposes certain limitations not only on the architectural structure but also on the internal human functioning. The sophisticated visualization of the system is as important as its existence because without healthy visual communication it cannot be maintained.

Designing the graphic and formal appearance of visitor guidance systems is a major challenge for designers. Such visual ecosystems should not only convey information to users but also respond to the building’s appearance and style. In many cases, such control systems will interact not only with the physical environment but also with the intellectual content, making them compatible with the visual identity of the companies or organizations using them.

We’ve all found ourselves in situations where we simply couldn’t find our destination within the building. Most of the time, this is not the fault of the user, but a shortcoming of the wayfinding system. Just as with the design of an application or website, the built environment is to blame for any errors. But it’s important to remember that a healthy balance of overall clarity and visual identity is not easy to maintain.

We can also create a communication ecosystem, similar to the New York subway’s system, that has lost its identity yet works in all situations, but in this case, we have to give up its uniqueness and let function triumph over design. Every building has the same right to demand the necessary level of communication and a visual world, an image that reflects its uniqueness. In our current selection, we explore this elusive balance from the United States to Ukraine.

Hospital | Houston, USA
Formation llc
Daren Guillory
Jonah Gonzales
Philip LeBlanc

Vinted Office | Vilnius, Lithuania
Sashko Rogovets
Milda Siulyte

Escola Secundária Augusto Gomes | Porto, Portugal
Jorge Pontess

ZPSM | Warsaw, Poland

Art-zavod Platforma | Kyiv, Ukraine
Lera Shaposhnikova
Orchidea Agency
Artem Ivanov

more to read
Büfé #10—Cold cuts, meat products

Büfé #10—Cold cuts, meat products

It is a must-have ingredient in all sandwiches and pariser salads, an attention-grabbing factor in cold dishes, the star of New Year’s Eve parties, and a permanent resident of lunch boxes. Thinly sliced or rustically chopped, or even as it is, bitten into. A variety of Parisians, hams, salamis
Slippers from Szeged—reloaded

Slippers from Szeged—reloaded

The fusion of traditional values and contemporary art illustrates perfectly how we can enjoy our cultural heritage and treasures without compromising the present. Today, it is a growing trend in the fashion industry to incorporate folk art into certain collections, but there are still only a few efforts that rethink
Designers and manufacturers—Part 4 | Balázs Botos and Gyula Mihály

Designers and manufacturers—Part 4 | Balázs Botos and Gyula Mihály

Without a kiln of his own, Balázs Botos used to seek out other designers for contract firing, but now he has found a partner with whom he can work with mutual support. This is Gyula Mihály, a silicate design artist, and his unusual workshop, where there are many other treasures