Tag

oatly

Oat Drink in Your Coffee, Boats from Cartons: What Turns Customers into a Community?

Oat Drink in Your Coffee, Boats from Cartons: What Turns Customers into a Community?

Leonore Cortes Holmström, Oatly’s Co-Lead of Community Management, about brand identity, the human side of customer conversations, and making sure the company hears its community.