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Natural materials, combinable basic pieces | selera
Nowadays, capsule gardrobes are quite popular, the idea being to have basic pieces that can be easily varied with each other, and the aim being to strive for quality rather than quantity. The new collection from the Ukrainian brand selera fits perfectly into this approach, with a collection of essentially
design
“Skirts have power” | Rosie by Zsófia Rimóczi
Her personal journey of self-discovery has led Zsófi Rimóczi to create her personal brand and share the power of femininity through her clothes. ‘Blossom and find yourself’—this is Rosie’s motto.
Zsófi learned to crochet during her pregnancy, which led to the publication of two books, as she wanted
design
The newest showroom of Ukrainian fashion brand COOSH
The newest store and showroom of the Ukrainian fashion brand COOSH has recently opened in the small town of Ternopil in Western Ukraine. The project was completed in four months, starting in June 2022, the fourth month of the war. Almost all the furniture and materials were refurbished, renovated, or
design
“We believe that beautiful women are those who dare to be themselves” | Interview with the AERON team
Copenhagen Fashion Week, which kicked off on January 31, was opened by a collection from Hungarian brand AERON. The Danish capital’s fashion week puts sustainability at the heart of its mission, which Eszter Áron’s brand also regards as one of their core values. We spoke to the founder,
uniqlo
From Tokyo to Warsaw—Japanese UNIQLO opens a pop-up store in Poland
With simple lines, affordable prices, and good quality, you’ll find all the basics you need to build a wardrobe. That’s the secret behind UNIQLO, Japan’s best-known clothing brand, operating more than 2,400 stores worldwide.
Walking along Marszałkowska Street in the Polish capital, it’s hard to
brand
Founder of Patagonia surrenders his brand to fight climate change
Billionaire founder Yvon Chouinard announced on the company’s website that he’s surrendering his brand in an effort to fight climate change.
Yvon Chouinard built his outdoor apparel empire Patagonia in 1984 and garnered millions of dollars since then. However, the 83-year-old billionaire decided to give it up: from
east
A fashion brand about the Georgian way of life
Daring, contemporary, and timeless—these are the words that the founder uses to describe LIYA, the Georgian fashion and beauty brand, which is present in the international market, as well. Instead of stereotypes, the brand is trying to express a kind of positively chaotic national vibe.
Liya Goglidze studied fashion
design
Los Angeles-style sportswear, with a touch of Budapest—320DTLA
Mostly out of habit, but experience shows that we like to categorize our clothes according to different activities and stick to these routines. 320DTLA, on the other hand, doesn’t draw the line between sportswear and everyday wear, because, in addition to being perfectly suited for sport, the brand’s
art
Our favorite Ukrainian fashion brands | TOP 5
In the current situation, it is of utmost importance not to lose sight of Ukrainian designers, artists and brands and to support them in every possible way! Therefore, in our selection today, we would like to introduce increasingly popular Ukrainian fashion brands that you can see regularly on international runways,
tomcsanyi
TOMCSANYI’s new spring/summer collection brings spring with firebugs and mosquitoes
The TOMCSANYI brand was founded in 2012 by its namesake, Dóri Tomcsányi, who usually sneaks an Eastern European feel into her collections through color palettes, comfortable and minimalist, but characteristic cuts. Patterns are the brand’s trademark, renewed with each collection, bringing the same freshness and creativity season after season.
sustainability
Two British design icons team-up for sustainable transport
The MINI STRIP model is a co-creation of the popular British car brand and fashion designer Paul Smith: a stripped-down electric car that contains only the bare essentials. According to Paul Smith, STRIP is not a fashion statement, but an example of collective thinking on sustainability.
The design process began
sport
Eastern European nostalgia dressed up in sportswear | This is Commitment
Have you ever wondered what the link is between retro gymnastics, socialist-realist buildings, yoga asanas, and pattern design? According to the Polish sports and yoga brand, This is Commitment, the connection is in the beauty of order, or in the “beautiful order” as the designers call it.
Written by Lilla