HIGHLIGHTS | Visual Identities

HIGHLIGHTS | Visual Identities

A brand does not end at a well-designed logo. The expression “visual identity” commonly used in English-speaking areas hints at the complexity of the phenomenon: to the fact that an exigent brand has to work in a carefully designed visual sign system. Colors, logos, fonts, icons and photos are all components of the language in which the brand wishes to address its users. Memorable, creative, sophisticated – we are guided by these qualities in this selection, from Sweden to Brazil.


Svarking | Stockholm, Sweden
atipo ®


ESA Brand Redesign | Madrid, Spain
Tata&Friends Studio


Bibliotecas del Principado de Asturias | Oviedo, Spain
Illán Vega Pablo


Paris 2024 Olympic Games – Brand design | Paris, France
Graphéine


Evlo Arquitetura e Design | Porto Alegre, Brazil
Joel Almeida

more to read
Insta láv | CsaK
digital

Insta láv | CsaK

Csaba Klement known for his cute GIFs and illustrations (@csabaklement [https://www.instagram.com/csabaklement/]) raises specific topics for his Instagram followers from time to time – most recently, the topic of love was on table. “Every theme came naturally so far. The one with mythology was made before my vacation
From Pesti Hírlap to the cover of the Los Angeles Times | Illustrator Lehel Kovács
art

From Pesti Hírlap to the cover of the Los Angeles Times | Illustrator Lehel Kovács

Lovebirds quarreling in sweaters, a cockroach nibbling on an abandoned slice of pizza at Parliament Square. Lehel Kovács’ uniquely toned illustrations are infused with irony and humor. The works of the graphic designer (originally graduated as a window-dresser) have been published in international magazines such as The New York Times,
HYPE | Weekly program guide
fashion

HYPE | Weekly program guide

The next few days come with exhibition openings (partly because Budapest Photo Festival is still on), and the weekend will be all about contemporary galleries. In addition, we also picked out some programs related to fashion, and we didn’t forget Women’s Day, either. Let’s see the details!